Dubai: The General Directorate of Residency and Foreigners Affairs (GDRFA) Dubai has launched its Crisis Media Communication Strategy, aligning with the Dubai Government Communication Manual introduced by Sheikh Hamdan bin Mohammed Al Maktoum.The strategy aims to enhance emergency communication, ensure transparency, and strengthen Dubai’s global leadership in crisis management. As part of the rollout, GDRFA conducted its first full-scale crisis simulation, featuring mock press conferences, SMS alerts, and media responses.
GDRFA Director General Lt. Gen. Mohammed Al Marri emphasized the importance of readiness through continuous training. The initiative reflects Dubai’s commitment to proactive communication, public trust, and institutional resilience during crises.
