Makkah, Saudi Arabia – In a move set to reshape the hospitality landscape of Islam’s holiest city, Park Group has signed a landmark partnership with Ehsan Abdul Samad Al Qurashi, Chairman of Abdul Samad Al Qurashi, through EQ Holding. The collaboration will bring to life a state-of-the-art high-rise studio service apartment tower in Makkah, designed to cater to the growing demand for premium accommodation near Masjid Al-Haram.
Prime Location Near Masjid Al-Haram
The project will rise in the Al Jummayzah district, just a short distance from Masjid Al-Haram. Featuring a ground-plus-18 tower with 126 studio service apartments, the development is poised to attract strong interest from both investors and the millions of pilgrims who visit the holy city each year for Hajj and Umrah.
A Blend of Legacy and Modern Vision
Commenting on the partnership, Mr. Ehsan Abdul Samad Al Qurashi stated:
“We have always been proud of our legacy in Saudi Arabia, and this collaboration with Park Group strengthens our mission to deliver world-class projects that enrich the Kingdom. This project in Makkah reflects our deep respect for the city’s significance and our commitment to meeting the needs of its millions of visitors. Together with Park Group, we are confident of setting new benchmarks for quality and service in the hospitality sector.”
The tower will feature modern interiors, carefully designed layouts, and essential facilities to provide both comfort and convenience. It is positioned as a spiritually significant investment opportunity while meeting the ever-growing accommodation needs of Makkah.
Strengthening Regional Real Estate Collaboration
Industry experts highlight the project as a symbol of cross-border collaboration between a Saudi Arabian giant and a UAE-based powerhouse. Such partnerships are increasingly shaping the Gulf’s real estate market, particularly in hospitality and religious tourism, which continues to witness rising demand.
About the Companies Behind the Project
- Park Group: A diversified real estate and investment company headquartered in the UAE, with expertise in residential, commercial, and mixed-use developments. Known for its innovative design and long-term value creation, the group delivers end-to-end real estate solutions.
- EQ Holding: One of Saudi Arabia’s most established business groups, with a 150-year legacy of excellence across development, real estate, and investment.
- Abdul Samad Al Qurashi: A world-renowned perfume and oud house with over 150 years of heritage, celebrated globally for its mastery of oud (liquid gold), perfumes, and incense.
A Vision for the Future of Hospitality in Makkah
With religious tourism at an all-time high, this project comes at a crucial moment for Makkah’s real estate market. By combining spiritual significance with modern amenities, the development is expected to set a new benchmark in faith-driven hospitality and position itself as one of the most sought-after projects in the holy city.
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Website: www.parkgroup.ae
