To celebrate the grand launch, the premium confectionery brand will also host a friendly ‘Sweet World Cup’ football tournament on June 21.
DUBAI: Renowned confectionery and imported chocolate brand ‘Sweet World’ is set to open its sixth outlet in the UAE at Al Karama, Dubai. The grand opening will take place on Friday, June 19, at 8:00 PM at the Offices Land Building (Block #01). The launch marks a major milestone for the brand, which has rapidly earned a reputation among the expatriate community for delivering high-quality, premium sweets from across the globe at affordable prices.
Following highly successful operations in Abu Dhabi, Al Ain, Ajman, and Sharjah, Sweet World’s entry into Dubai caters directly to the growing demand for premium confectionery. Prominent personalities, community leaders, and dignitaries from various fields are expected to attend the grand inauguration ceremony this Friday evening.
Managing Director Feroz Lathef stated that the brand has become a go-to shopping destination for non-resident Keralites looking to purchase premium gift hampers and treats to take back home to their families. He emphasized that the Dubai branch is designed to offer an unmatched variety of high-quality imported chocolates and traditional sweets under one roof.
Speaking about the expansion, Managing Partner Ismail Mohamed highlighted that the brand’s rapid growth is a testament to the trust placed in them by their loyal customer base. General Manager Nikhil Mohan added that all operational arrangements are complete for the grand launch, promising an exceptional shopping experience for residents in Dubai.
To celebrate the Dubai launch and foster community engagement, the Sweet World management has announced a unique sports initiative titled the “Sweet World Cup.” This friendly football tournament will feature various prominent football fan associations across the UAE. The matches will kick off on Sunday, June 21, at 6:00 PM at the Sports Bay in Abu Hail, Dubai. Management stated that such events reflect the brand’s core mission to align its business growth with community-centric activities that spread joy.
The upcoming Dubai outlet marks an important stepping stone in Sweet World’s journey to bring the finest global flavors closer to confectionery lovers and the wider expatriate community in the Emirates.
